DOES THIS SOUND FAMILIAR?
“People don’t understand what I do so I end up using a lot of words to explain it.”
“People are reaching out, but they’re not a good fit.”
“My website doesn’t look like me or my business anymore.”
You want to fix it, but there’s another problem standing in your way.
“I don’t have the time to fix it or the budget to get it done for me.”
WHAT IF THERE WAS A TIME-CAPPED,
INEXPENSIVE SOLUTION FOR YOU? Hmm…?
“I get so much value from these!
I have a whole list of changes to make to my website.
The combination of their skills makes this
a powerful learning experience!”
Judy Kane,
Aligned Consciousness
“With Sandra and Hanne’s guidance,
my website has definitely upleveled.
I’ve already received so many compliments.
I can’t wait for the next round!”
Carrie McWherter,
All In Order
“It sounded like I didn’t even know what I do.”
Someone asks what you do and you so badly want to say it well.
Instead, you ramble…”umm”-ing and “like”-ing your way through your explanation.
And you see that look on their face.
You know the look:
“You totally lost me.”
They don’t ask a single follow-up question.
They change the subject.
Or worse, their attention shifts somewhere else.
And now you’re embarrassed because you sounded clueless.
It’s not just embarrassing. It’s expensive.
If people don’t get what you do, they forget you.
And that costs you opportunities that Never. Come. Back.
What if you could fix this in half a day—with expert help?
In half a day, we’ll help you fix two things that are making it harder for people to get what you do:
⇒ unclear messaging;
⇒ a homepage hero section that doesn’t communicate it well.
You’ll get support from both a messaging expert and a design expert, so the right people get what you do faster
and feel more confident reaching out.
What We’ll Tackle in the Half-Day Group Session
So you leave with clearer words, a stronger homepage hero section,
and more confidence sending people to your site.
CLARIFY YOUR CORE MESSAGE
We’ll help you find the right words so you can explain what you do clearly and confidently.
APPLY IT TO YOUR HOME PAGE
Then we’ll help you turn that into a stronger homepage headline, show you where to place it, and make sure it looks professional so your website starts reflecting the business you’re running now.
WORDPRESS AND WIX HELP
If you need help applying it to your WordPress or Wix website, we’ll help you with that, too.
This is not for you if you want to work on your entire homepage
Shout out to Sandra Beatty and Hanne Brøter
for a fabulous workshop to improve my website.
Sandra is the messaging expert and Hanne is one of the best
graphic designers I know (she created my logo).
CATHERINE WILLIAMS,
CHAPTER ONE BOOK DESIGNS
What You’ll Walk Away With
In just half a day, you’ll accomplish:
- A clear “what I do” statement so you don’t walk away from conversations wishing you’d said it better.
- A homepage hero section with clear messaging and a professional
look so you feel more confident sending people to your website. - Support applying it in WordPress or Wix so you’re not left trying
to figure out the tech on your own. - Group capped to just 4 so everyone gets hands-on support
and personal attention.
See What One Business Owner Accomplished Without Spending a Fortune
She started with our free sessions, applied what she learned right away,
and spent less than $200 on added feedback as she went.
BEFORE
AFTER
The difference? She applied what she
learned right away. That’s exactly what this
half-day workshop is built for.
Group Workshop Details
This is your chance to get done-with-you support from a messaging strategist and a design expert
without the price tag of private work.
DATE: Friday, May 22, 2026
TIME: 9:30am-1:30pm ET
NOTE: Before the workshop, we’ll send you a little pre-work to complete so we can make the most of our time together.
Investment: $247
LAST DAY TO SIGN UP: MAY 15
A focused, practical workshop for the business owner who wants clear messaging and a professional homepage hero section
without committing to a full website project.
This second workshop is priced lower and capped at 4 people
so everyone gets support. If we offer it again,
the investment could be higher.
DOORS CLOSE
MAY 15
11:59 PM ET
“Hanne and Sandra did a home-page analysis that
knocked my proverbial socks off!”
DEBORAH KEVIN, HIGHLANDER PRESS
Clients Featured In
This Workshop is for You If…
- You want to get clearer on how to talk about what you do and get that message onto your website in half a day.
- You’re willing to do some pre-work before the workshop so we can make the most of our time together.
- You want a done-with-you option instead of figuring it all out on your own.
- You’re not ready for a full custom project, but you’re ready to make meaningful progress.
- You’re tired of fumbling through your answer when someone asks, “So, what do you do?”
- You’re ready to take action and improve the first impression your website makes.
This is not for you if you want to work on your entire homepage or want someone else to do all the implementation for you.
“I’ve had a wealth of people showing up for the
Try One Session on my website.
Two years later, it’s still getting me clients!”
Maribeth Decker, Sacred Grove
Meet Batman and Robin
A.k.a. Your Guides
Sandra Beatty and Hanne Brøter (code names: Robin and Batman).
Hanne Brøter is a Norwegian graphic and web designer—affectionately known as “the branding bitch”—who keeps brands from looking messy, mismatched, or risky. With a collaborative, coaching-style approach, she helps entrepreneurs build a consistent visual identity across logos, websites, and everything in between.
Sandra Beatty is a website messaging strategist who turns “it’s fine” websites into clear, credible, buyer-ready experiences so the right prospects book, inquire, or buy.
Together, they help you sharpen how your business is positioned and perceived. So when people land on your website, they see a business that feels as credible and established online as it does in real life.
(And if you’ve made it this far, you’re officially in on their inside joke: they affectionately call each other Batman and Robin—and you can, too!)
DOORS CLOSE
MAY 15
11:59 PM ET
Group Workshop Details
This is your chance to get done-with-you support from
a messaging strategist and a design expert
without the price tag of private work.
DATE: Friday, May 22, 2026
TIME: 9:30am-1:30pm ET
NOTE: Before the workshop, we’ll send you a little pre-work to complete
so we can make the most of our time together.
In just half a day, you’ll walk away with:
- A clear “what I do” statement so you don’t walk away from conversations wishing you’d said it better.
- A homepage hero section with clear messaging and a professional look so you feel more confident sending people to your website.
- Support applying it in WordPress or Wix so you’re not left trying to figure out the tech on your own.
- Group capped to just 4 so everyone gets hands-on support and personal attention.
Investment: $247
LAST DAY TO SIGN UP: MAY 15
A focused, practical workshop for the business owner who wants
clear messaging and a professional homepage hero section
without committing to a full website project.
This second workshop is priced lower and capped at
4 people so everyone gets support. If we offer it again,
the investment could be higher.
Day(s)
:
Hour(s)
:
Minute(s)
:
Second(s)
DOORS CLOSE
MAY 15 11:59 PM ET
©broterandbeatty.com 2026